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| PERSONAL INFORMATION | |
 Cindy
LiangP.O. Box 2163. Allen, TX 75013 P: 408.529.7440 Online Portfolio: www.cindyliang888.com Email: clstudio2001@yahoo.com | |
| WORK STATUS | |
| I
am authorized to work in this country for any employer | |
| EXPERIENCE | |
| Taylor
Design Group, Dallas, TX 01.2007 - present Art Director | |
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Re-created branding for the company in 2007. Completely redesigned the informational
website. - Managing and analyzing web statistics. Generating traffic for official site and the online store by using the most cost effective frontier technology - Introduced email campaign programs and created all templates to help build the client base - Overseeing the video/photography production and editing. Integrate with YouTube for product video demos on both official and e-commerce web site - Design all of the company marketing materials - Strong knowledge of building and maintaining an online store and creating promotional materials such as weekly newsletter and online specials | |
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| Silicon
Valley Bank, Santa Clara, CA 11.2004 - 12.2006 Sr. Graphic Designer | |
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Designed new corporate logo in 2005 and developed corporate identity materials
associated with the new logo - Helped SVB extend their market to China. Designing and translating collateral materials for Chinese consumers - Maintained the highest quality of service and professionalism in delivering advertising and collateral materials to all areas of the company | |
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| Infoloan
Mortgage Inc. San Jose, CA 12.2002 - 11.2004 Creative / UI Designer | |
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Designed and developed marketing materials as requested by individual agents - Updated intranet content using ASP for agents and clients - Completely redesigned corporate website - In charge of package design from concept to completion - Interviewed and selected potential vendors, including: printing companies, paper factories, advertising companies, etc. - Designed and created multiple websites and collateral materials to support sales efforts of new markets in Beijing, Shanghai, etc. | |
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| Freelancer/Contractor
San Diego, San Jose, Dallas, China & Taiwan 2.2002 - 12.2002 | |
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- Clients including: AccessNurses (health care staffing co.),
ActionTec (Wireless hardware co.), Azerity (CRM software co.), BEA Equity Research (financial), FiberMetrix (fiber optic co.), eKomas (Mortgage Banking Software Co.), Inksoutlet.com (online e-commerce), MileStone Internet Marketing (lodging industry e-marketing co.), etc. - Understand client's business needs to develop original art work to suite those needs - Industrial design experience using ReachMail on-time delivery tool - Familiar with Google Adward and WebTrends to track marketing leads and reports - Participated in developing the concept and creation of corporate brand identity, visual communication of marketing campaigns for print and web - Maintained relationships with outside vendors to secure the most cost-effective products and services. Assured quality control of final materials | |
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| Asia-Links
Media, Sunnyvale, CA 3.2000 - 1.2002 Web and Graphic Designer | |
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Designed, developed and maintained internal as well as customer web sites - Hands on experience with analysis, design development, production, photo supervision and electronic templates - Developed materials for sales and marketing | |
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| Vision
Quest Publishing Co., Taipei, Taiwan 8.1996 - 1.2000 Art Director | |
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Provided design direction and managed projects on daily basis - Organized and edited articles and pictures for music magazines. Coordinated with printing companies to develop final proof for publishing - Produced functional and effective communications including corporate identities, image brochures, marketing publications, annual and quarterly reports, exhibits, trade show graphics, signs, web site graphics and newsletters - Built strong relationships with the design team, business partners and clients |
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